www.energizer.com/komen launches to educate people about the relationship between Energizer and the Komen Foundation
Chicago — July 13, 2007 — Agency.com (www.agency.com) today announced the launch of a new microsite created for Energizer®, www.energizer.com/komen, to support their sponsorship of leading breast cancer organization, the Komen Foundation.
The site offers an interactive opportunity for visitors to show support for people battling breast cancer. Visitors are invited to leave words of encouragement and inspiration for loved ones across the globe. The site also includes information about Energizer’s national sponsorship of the Susan G. Komen for the Cure including the Energizer ReTreat mobile spa.
Key features of the ‘Power to Keep Going®’ site include:
- An interactive map of the world encourages people to add a dedication to the map to show support for loved ones near and far;
- Information about Energizer’s relationship with Komen;
- Photographs from the 2007 Energizer ReTreat mobile mini-spa tour which has been visiting Komen Race for the Cure® events and cancer treatment centers to provide much needed pampering for breast cancer patients, survivors and caregivers;
- Desktop themes and wallpaper downloads for your computer;
- Links to the Komen Race for the Cure® site and;
- Send to a friend functionality
The redesign of the site creates an emotionally appealing and educational destination for breast cancer survivors and supporters.
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Marianne Stefanowicz
Associate Director PR and Markting
Agency.com Worldwide
1-212-358-2664
marianne@agency.com
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