Digital branding leader joins Agency.com
London — January 1, 2007 — Agency.com has appointed Jez Jowett to the position of Group Account Director, to build and strengthen the agency’s account management capabilities.
Based in the London office, Jowett will be responsible for the prestigious British Airways account. He will also play a central role in winning new clients and developing key relationships.
With 10 years’ experience in digital, Jowett joins Agency.com from Cake’s London office where he was Head of Digital. His first brand campaign, Budweiser ‘Wassup’, achieved global recognition. Heading up some of the earliest desktop and online games for the likes of Reebok, Evian and many music brands and artists, his clients have also included Lynx, Virgin Megastores, Nintendo, Orange, Hewlett Packard, BT, and FIFA World Cup.
Commenting on his appointment, Jowett said, “I’m very excited about joining Agency.com and applying my interactive experience to the British Airways account and Agency.com’s roster of clients. I’ve an enormous passion and belief in the power of branded content to engage with consumers’ evolving positions in the changing digital landscape. I am looking forward to sharing my experience and expertise in putting ideas first, followed by channel and execution second as well as harnessing the global opportunities to produce ground-breaking work with a focus on results and credible engagement.”
Alex Wright, Managing Director of Agency.com, commented: “Jez has a clear understanding of the power of branded content, how to deliver it and to whom; we are thrilled to be welcoming him to Agency.com – he has an immense talent and a strong set of skills – and of course, a great reputation”.
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